Advertising Consultants are a source of expert advice on a short or long term basis. They may work as freelance consultants or under a company. In general, they are commissioned by companies or organizations to evaluate, assess and recommend advertising ideas and strategies to attain the company goals. Advertising Consultants may work together with a staff or can be given a working staff by the management. They resolve and implement special products by incorporating the company’s mission, goals and objectives to the advertising plan.
Advertising Consultant Resume Example
Anthony Sanders
9090 West Grove
Massachusetts, 7893
Phone: (212) 210-2100
[email protected]
Objective
Highly experienced and reliable professional seeking for an opportunity to work as Advertising Consultant
Summary of Qualification
- Excellent background in Advertising theories and principles
- Very good analytical skills with the ability to draft projections including sales output from advertisements
- Excellent social and interpersonal communication skills and with knowledge of research and evaluation
- With skills in using computer programs for processing data and records
- Very reliable and highly results-oriented
Career Experience/Job History
2008 – 2011: Advertising Consultant, Goodwill Advertising
- Evaluated and assessed client advertising records and identified areas which can be revised and improved
- Drafted media plans and advertising strategies for clients with consideration to their corporate values, mission and financial projections
- Studied and reviewed product lines and identified the strengths and weaknesses as basis for producing advertisements
- Directed staff to record and document all production activities including promotional events
Assessed all implemented plans and monitored performance of stakeholders involved
2004 – 2008: Advertising Executive, American Health Insurance
- Implemented needs assessment of customers giving attention to details
- Engaged in building professional business relationships with customers and maintained a long list of satisfied customers who avail of services regularly
- Evaluated customer capacity and ability to grasp concepts and recommended advertising strategies through visual presentations
Education
2000-2004: Bachelor of Arts in Media and Advertising, University of Massachussettes
Professional reference will be furnished upon request
